British Colour Standard

British Colour Standard was originally established in 1931 with an aim to standardise colour reproduction throughout The British Empire. A collaboration between the government and British dye houses led to the creation of colour dictionaries filled with swatches and lyrical descriptions.

Victoria Whitbread and Jackie Piper came across these dictionaries and began a journey to re-establish this long forgotten brand and bring these colours back to life. Here we have a British Colour Standard for the 21st century - they are well and truly back with a bang!